Since 1912, Catholic Charities of Eastern Washington has been championing their core values: Respect, Compassion, Collaboration and Justice. They’ve partnered with parishes, the community and other organizations to uplift the most vulnerable and needy in our community. Yet most people either don’t know or are misinformed about the critical things they do to serve the eastern part of Washington State.
Through our strategic story planning sessions, Corner Booth Media created a foundation for CCEW to tell a myriad of stories and educate their large geographic area. The statistical analytics on views, clicks and increased giving, have been staggering since the online campaign launched in the fall of 2017. The most recent campaign, featuring CCEW Executive Director, Rob McCann, garnered 38,930 video views (spend $825.05) in a little over one month.